SmartLife Chocolate
SmartLife Chocolate is a new brand dedicated to delivering good-for-the-body probiotics and antioxidants via good-for-the-tastebuds dark chocolate. Not only does the chocolate allow consumers to get their daily dose from real, delicious food instead of supplements, but it’s backed by research that proves chocolate is an antioxidant superpower and helps probiotics survive better in stomach acid. I developed an illustrative logo that aligns the brand name with the food’s cacao roots, then wrote copy and designed packaging to carry a playful brand voice alongside the science about the chocolate and its benefits.
